Budget Pacing
OptionalSet a budget for PPC Tuner to pace against, then optionally pin per-campaign budgets.
Total Budget
The spend envelope PPC Tuner paces against. Pick a preset or set any flight length.
Enter a budget to activate the pacer. Without a target, PPC Tuner won't pace or alert on this account.
Rolling - always paces against the current month.
This is the default window. The Total Budget covers campaigns that use the account window and budget groups. Campaigns with their own flight window have their own target and are not limited by this total.
Pacing Mode
Choose how PPC Tuner reacts when pacing drifts from target.
Campaign Allocation
Pin Target Month Budget on individual campaigns. Anything left unpinned shares the pooled budget below. A campaign can also run its own flight window with its own target; it is then paced on its own and kept out of the pool.
No active campaigns found
Campaigns appear here after the latest Google Ads sync completes. New or paused campaigns may take a few minutes to show up.
Shared Budget Groups
Pool one budget across multiple campaigns and let the pacer re-split it every run based on recent performance.
Heads up: when a campaign is added to a group, it is removed from individual allocation above - the group owns its budget.
Only ENABLED campaigns on a daily budget that are not already on a Google Ads shared budget can be grouped.