AI handles the grind work in your Google Ads account. You approve every move.
PPC Tuner audits your accounts nightly, grounds every recommendation in live search data and your actual business, and stages changes for you to approve. Stop the manual work and instantly scale your ROI without losing control.
$10M+ in managed Google Ads spend across accounts managed by our beta cohort as of July 2026. Every change is staged for approval; nothing writes to Google Ads without your say.
Last 30 days: 1,140 impressions and $268 spend on competitor brand searches with no bookings. Added to the Competitors list already attached to every Search campaign.
Only 1 live RSA in this ad group over the last 30 days. Two new ads take it to 3, each on a different angle with under 60% headline overlap.
Built for Media Buyers, Not Tech Generalists
You don't need another dashboard or another chatbot. You need an agent that knows what a learning phase is, why match types matter, and when to leave a campaign alone. PPC Tuner is built by paid-search people, for paid-search people - with the AI doing the grind work and you keeping the final call.
Optimize for clicks, impression share, and ad delivery - because that's what the platform sells. Smart Bidding burns budget hunting volume while real CPA quietly drifts up.
Confidently invent match types, miss budget caps, and have no idea a campaign just entered learning. Powerful demos, dangerous near a live account.
An AI agent with guardrails. LLM reasoning for judgment calls, plus hard-won rules from more than $10 million in managed Google Ads spend across our beta cohort. You approve every change before it ships.
Other AI Tools Guess. PPC Tuner Checks.
Most AI ad tools wrap a generic chatbot around your account and hope the model knows what it's doing. PPC Tuner is built the opposite way: every recommendation is grounded in your live account data, real search results, and a profile of your actual business - so what lands in your inbox is something a senior strategist would actually sign off on.
Live Search Verification
Before suggesting a negative keyword or a new exact match, PPC Tuner runs an actual Google search to confirm what people are really looking for. No more recommendations built on what the model thinks SEO results look like.
Trained on Your Business
On day one, PPC Tuner crawls your site to learn your offerings, service areas, tone, and product catalog. Every recommendation is filtered through what you actually sell - not a generic SaaS template.
Real Competitor Awareness
PPC Tuner maps your live market and tells real competitor brands apart from look-alike queries, so generic campaigns stop bleeding spend on terms that were never going to convert.
Four Features. One Agent.
The AI Action Center, AI Assistant, Dashboard, and Budget Pacer work together as a single execution loop - propose, review, approve, monitor.
Approve, Reject, or Refine Every AI Proposal
The AI agent handles the manual data analysis and surfaces profitable adjustments. You get the exact results of a senior media buyer without any of the effort.
- Filter by keyword, placement, asset, budget, bidding
- One-tap approve, reject, or refine - with reasoning on every row
- Google's own recommendations auto-triaged, not left piling up
- Decision memory: past approvals and declines shape the next run
Last 30 days: 1,140 impressions and $268 spend on competitor brand searches with no bookings. Routed to your existing Competitors list, already attached to every Search campaign.
Only 1 live RSA in this ad group. Two new ads fill the open slots on different angles, each under 60% headline overlap with the existing ad.
8 conversions at a $41 cost per conversion as a search term over the last 30 days, below your $58 account average, and it matches your brand profile.
Your Conversational Google Ads Agent
Ask questions about any campaign, get plain-English answers grounded in your live account data, and stage optimizations or brand-new Search, Performance Max, Demand Gen, and YouTube Video Action campaigns - all from a single chat.
- Ask anything about live campaigns, keywords, or spend
- Optimize existing campaigns with staged, approvable changes
- Build Search, PMax, Demand Gen, and YouTube from one prompt
Real-Time Performance Snapshot
Live KPIs, trend visuals, top-campaign breakdowns, and an AI-generated executive summary rolled into a single leadership-ready view.
- Spend, CPA, ROAS at a glance
- 7-day trend + delta arrows
- Top campaigns ranked instantly
- AI-generated executive summary of what changed and why
Never Overrun a Monthly Cap
Continuous pacing monitor flags underspend and overspend across every campaign, with safety caps that act before month-end. Group campaigns into a shared budget and let PPC Tuner move spend to whatever is performing.
- Per-campaign pacing pills
- Shared budget groups that reallocate by ROAS or conversions
- Auto pacing scale & protect
- Month-end overrun prevention
Customizable Analytics & Native Data Exports
PPC Tuner is a complete, real-time analytics suite built to completely replace manual report generation.
Automated Executive Summaries
Generate structured, client-ready performance narratives detailing precisely what shifted, why it changed, and what actions are queued next - with a single click.
Native XLSX & PDF Exports
Pack clean performance metrics, budget trends, and multi-window conversion deltas into beautifully styled executive spreadsheets and agency-branded PDFs.
Multi-Window Sync Engine
Monitor live performance snapshots across custom preceding periods and comprehensive Year-over-Year comparison blocks directly inside a unified analytics interface.
AI Runs the Busywork. You Approve Every Change.
Nightly 24-Report Audits
Processes exhaustive account data points including PMax asset group health, competitive impression shares, quality score metrics, and device breakdowns while checking conversion-volume gates.
Conversational Google Ads Agent
Ask questions about any campaign, optimize existing ones with staged changes, and draft new Search, Performance Max, Demand Gen, and YouTube Video Action campaigns end-to-end from chat. You bring image or YouTube creative; we wire copy, signals, and bidding.
Budget Guardrails
Automatically scales or protects pacing arrays using specific user-defined safety caps to ensure zero end-of-month budget overruns or unexpected spending spikes.
What a working media buyer says
"There are plenty of Google Ads management tools out there, and I have tried my fair share. So when I say a tool is good, I mean it. I have worked alongside Ryan manually analysing ads and seen his skills in action, which makes me even more confident endorsing ppctuner.ai."
- AI Action Center: every suggested change comes to you for approval or rejection, with the reasoning and logic attached. You see why before you decide.
- AI Assistant: ask questions about your account and get analysis back, grounded in live data.
- Flexible budget management: pacing at the campaign level and grouped by goal, so nothing quietly overruns at month end.
- Automatic dismissal of recommendations: it strips out the noisy Google Ads suggestions. (If I am running PMax, why on earth would I expand my Search campaign to the display network, Google?)
- Executive summaries: click Run AI Analysis and the summary is written for you based on your client goals and settings. One less thing to draft before a client call.
One testimonial in rotation. Have a client outcome you'd like to share? Email us
Human-In-The-Loop Security
PPC Tuner never publishes changes silently. The AI proposes, the media buyer confirms. Every single bid switch, negative addition, or creative update is staged as an isolated payload that writes back to the Google Ads API only after explicit manual approval. Full audit trails are maintained for every adjustment.
Scope note: PPC Tuner is built for Google Ads only. It does not manage Meta, TikTok, Microsoft Ads, or other platforms. We keep that focus so the recommendations are grounded in Google Ads behavior instead of generic advice.
How we compare
Already looking at another Google Ads optimization tool? See the side-by-side differences.
Long-running optimization rules and a clean UI for smaller accounts.
See the comparisonEnterprise reporting and a large library of optimization recipes.
See the comparisonDeep quality-score and ad-testing analysis for Search-focused accounts.
See the comparisonEntry-level cross-channel opportunity checklists for small advertisers.
See the comparisonStraight answers
No hidden fees, no lock-in, no changes published without your approval.
After 90 days, you choose a paid plan (Starter, Growth, or Scale) based on the number of connected Google Ads accounts. We don't take a cut of ad spend or charge setup fees. You can cancel any connected account at any time.
Get 90 Days of Free AI Optimization.
Deploy production-grade AI optimization across your entire portfolio for 90 days, free. Built by media buyers, for media buyers. No credit card required to start.
No credit card. No trial timer. Cancel any connected account at any time.